History

ALESSI DOMENICO SPA - Genius and dream. Domenico, the founder

Genius and dream. Domenico, the founder

A dazzling story from its start. A passion deeply rooted in a land that sparkles with history, art, power of imagination and predisposition for adventure, exploration, trade or industry, where Domenico Alessi founded his goldsmith’s workshop. He trusted in his own hands and dreamt big. Overcoming difficulties of any kind and all adverse conditions: the difficult post-war time in Italy, the shortage of raw materials and means of transport, precarious logistics. If the dream is bright, the awakening in the morning will be just as bright.

1946
ALESSI DOMENICO SPA - From workshop to industry. Giovanni, the heir

From workshop to industry. Giovanni, the heir

Domenico died prematurely but managed to convey his values, his dedication and vision to his son Giovanni.
A winning and rewarding choice: the laboratory became a company employing many workers with connections with international markets. A new factory was opened which boasted the best available technology in the sector at that time, ready to satisfy an already rich customer base.
This factory represented the seal of a heritage and the departure point towards new goals.

1969
ALESSI DOMENICO SPA - 1980-1990: a golden decade. A family team

1980-1990: a golden decade. A family team

New challenges and new competitors, an increasingly widespread market and most demanding customers from all over the world to provide the company with a wider and broader perspective.
It’s time for Giovanni to let his wife, Bruna and his children, Patrizia, Nico, Paolo, Roberto and Mauro to assist him at the helm.
Each well prepared, grown up and ready to take their place on the navigation bridge.
Ten magic years when a strong family cohesion and the enthusiasm of entrepreneurs and employees for a common industrial project boosted the business which literally took off.

1980
ALESSI DOMENICO SPA - Making it big. The Alessi ‘factory’ has made it

Making it big. The Alessi ‘factory’ has made it

Entrepreneurship is in the blood of this family and global success can’t slow them down. No excuse is given to rest on their laurels.
In the early 1990s, when the growth of the company was at its peak, it was already time to renew the equipment and operating premises once again.
Technology has evolved and it was necessary to keep up with the ever-changing needs of the market.
What was at stake at the time was international positioning and the credibility of the brand, already prestigious and well-known worldwide.
The new establishment, a ten thousand metre concentration of the most advanced resources and solutions available in the jewelry industry. Giovanni’s dream had become an impressive reality.

1991
ALESSI DOMENICO SPA - 2000–2016: 21st century, a new breath of life. Fourth Generation Jewels.

2000–2016: 21st century, a new breath of life. Fourth Generation Jewels.

A century that is moving too fast. To keep up with the new technologies, marketing and communication that change and develop at a dizzying pace, new forces come to assist the company management: it’s a large family. The time has come for Filippo and Giovanni, who after a lengthy training from the lower levels and production departments upwards, in and out of the company, have developed very clear goals. Reorganization, greater attention to the life and work quality of their employees and to environmental issues, product research in terms of design and costs. A story ready for new and valuable chapters.
This is the future of Alessi Domenico Spa.

2000

2018: Il futuro è già oggi

“Quando la storia incontra il futuro attraverso le generazioni”.
Con questo Pay Off avviene l'ingresso nel management dell'azienda di Alice e di Tobia Alessi, ad affiancare Filippo Alessi nella grande sfida di aprirsi sempre di più, e con sempre più importanti risultati, verso il mondo. La quarta generazione porta con sè una storia di oltre 70 anni e guarda con occhio innovativo ad un mercato in continua evoluzione con una visione chiara e strategie vincenti che pongono al centro l'identità di valori che ha da sempre caratterizzato Alessi Domenico Spa.
La manualità ereditata dal bisnonno e dal nonno, l'esperienza produttiva tramandata dal papà si traducono oggi in un know-how di esclusivo livello e in una produzione di massima qualità in termini di standard e di design.
Sono i nuovi capitoli di una storia preziosa che viene scritta, con orgoglio e con successo, giorno dopo giorno.
Esperienza antica, coniugata al futuro.

2018
ALESSI DOMENICO SPA - 2019: Alessi Domenico Caribe

2019: Alessi Domenico Caribe

Destinazione: mondo.
Con il cuore in Italia e nuove strategie aziendali sempre più rivolte in direzione dei mercati internazionali.
A San Isidro nella Repubblica Dominicana nasce Alessi Domenico Caribe, con l'obiettivo di ottimizzare e potenziare la risposta alle richieste della clientela statunitense in termini di tempi, servizi, qualità e prezzo.
Le strutture logistiche e tecnologiche della sua unità produttiva avvicinano e fidelizzano il cliente dell'area americana all'unicità dei prodotti, alla velocità della risposta e all'affidabilità del servizio.
Anche oltreoceano, ponendoci traguardi senza confini, la nostra storia di oggi guarda sempre di più al domani.

2019